SEO Audit + Customer Journey & Conversion
€1.690,00
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SEO Audit + Customer Journey & Conversion
€1.690,00
A site can have strong potential without yet performing well.
Sometimes the problem comes down to visibility: too weak SEO structure, poorly targeted pages, insufficient content, underutilized internal linking.
Sometimes it comes from the site itself: lack of clarity, confusing hierarchy, hard-to-see call-to-action buttons, insufficient trust signals, or friction in the user journey or on mobile.
A full website audit lets you look at both these dimensions together, to more accurately understand what is actually holding back the site’s growth.
What the audit includes
Full SEO Audit
Study of your site's current visibility in search engines, identification of ranking opportunities, and analysis of your e-commerce store's overall SEO structure.
Technical Site Audit
Check of technical elements that can impact visibility, indexing, and overall site performance: page structure, SEO technical foundations, and overall configuration and consistency.
Key Pages & User Journey Audit
Review of your e-commerce store's strategic pages, such as the homepage, collection pages, product listings, and other key journey pages, to identify potential improvements for visibility, clarity, trust, and conversions.
Site Content & Readability Audit
Evaluation of the quality and relevance of the content on your site to identify possible optimizations to improve both organic search rankings, understanding of your offerings, and user progression toward conversion.
Actionable, Prioritized Recommendations
The audit results are compiled into a detailed report. This report is presented and walked through with you during a roughly 2-hour consultation to review the main identified bottlenecks, proposed recommendations, and priority actions to implement.
How does the audit work?
1. Initial consultation
An initial meeting lets us review your current situation: how your e-commerce website operates, your brand positioning, traffic sources, and any issues you've encountered. This discussion helps identify which areas to analyze first.
2. Detailed website audit
Your site will then be fully analyzed to find elements that could be reducing its visibility, traffic, or ability to convert visitors into customers.
3. Identify improvement opportunities
This audit will highlight the best optimizations: SEO, page structure, content, technical aspects, and user experience.
4. Recommendations and report delivery
The audit results are summarized in a clear, well-organized report. This two-hour meeting will let you walk through the recommendations and actionable steps to improve your website's performance.
Why work with Optimiq
We know the challenges of e-commerce because we have lived them ourselves: brand development, customer acquisition, and online growth. This experience allows us to offer concrete, directly applicable strategies.
For professionals only. All orders are subject to acceptance of the terms and conditions of sale.
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Identify gaps between potential and performance
A website can offer a relevant offer, a credible brand, and solid products, while falling short in two essential areas: its visibility and its effectiveness. It may have insufficient presence on Google. It could also attract visitors without successfully guiding them properly. This audit helps identify these gaps more accurately, with the same performance-driven mindset.
Understand what is actually slowing down your site's progress
When a website does not perform as it should, the causes are rarely isolated. The problem does not always come from traffic, nor solely from pricing or offerings. It could lie in the SEO structure, the quality of the pages, a lack of clarity, user journey frictions, an overly weak hierarchy, or insufficiently mastered mobile experience. An audit makes it possible to understand these bottlenecks in a more complete and actionable way.
Evaluate the alignment between visibility, readability, and conversion
Being better positioned is an important lever, but it is never an end in itself. If the website does not inspire trust, does not explain things sufficiently or clearly guide the user, some of the performance is lost along the way. A solid website must be findable, readable and persuasive. This audit makes it possible to accurately assess this balance.
Prioritize actions that actually drive growth
The value of a full audit is not to add another layer of recommendations. It is to highlight the improvements that actually matter: those that can boost visibility, streamline your site, and support conversions. This lets you move forward with more consistency, better judgment, and a stronger growth strategy.
Understand what is truly blocking your website
If you need a more comprehensive audit of your website, its visibility and its conversion capacity, this audit makes it possible to identify the most useful levers to move forward.
FAQ
How long will it take for us to exchange after my request?
Following your request, we usually offer a first appointment within 24 hours to learn about your website, your business, and the points you want to prioritize for analysis. This initial discussion helps define the scope of the audit and clarify which items will undergo in-depth analysis.
How long does it take to receive the audit results?
Once the initial exchange is completed, the audit is generally carried out in a maximum of less than 15 days. This timeframe allows for a thorough analysis of the site: SEO structure, technical aspects, strategic pages, and content. The results are then compiled into a readable report that outlines the priority optimizations.
Will I understand the recommendations?
The audit results are presented in a simple, concrete way. The report is designed to be accessible to everyone, even those without technical knowledge of search engine optimization. The recommendations will be explained to you during an approximately 2-hour meeting, to detail the actions to be implemented and answer your questions.
Can you also apply the optimizations?
Absolutely. Upon your request, we can implement the recommendations from the audit, either through a targeted intervention or via a personalized monthly follow-up.
Turn your recommendations into action levers: boost the visibility and performance of your e-commerce site.
My site is small or new, is the SEO audit still useful?
Yes. An SEO audit can really help a site that has just been launched or is still under development. It helps quickly identify areas for improvement to avoid common mistakes: page structure, content organization, or technical setup. Laying solid foundations early on often helps the site grow and boost its visibility in search engine results.